TEN’s Differentiators

October 19, 2013.

At TEN we’ve taken impact assessments to the next level. Read below for six qualities that set TEN apart.


  • ”Identify >>

    ”We

    At TEN, we differentiate between improvements to company performance that are a consequence of the support services you provide, and improvements to company performance that would have occurred in your absence. As a result, TEN reports the impact that is directly tied to the services, funding, and facilities provided by your organization.

  • ”Assume >>

    ”We

    Assumptions lead to indefensible numbers in stakeholder communications. Many impact assessments lack sufficient data and instead rely on assumptions to fill in the gaps.

    At TEN, a minimal reliance on assumptions is built into our approach. We believe that your clients are the best source of accurate reports of your impact on their company performance. We leverage primary data collected directly from the companies you serve, which allows us to conduct a rigorous and reliable analysis without relying on lofty assumptions or extravagant multipliers. The end result is a detailed and defensible analysis that you can confidently share with all of your stakeholders.

  • ”Surveys >>

    ”At

    Our impact assessments are designed with you and your clients in mind. We ask simple, straightforward pairs of questions designed to easily identify your impact on your client companies’ market performance. Our surveys are designed to put your clients in a frame of mind that will best allow them to accurately report your impact.

    At TEN, we like to keep things simple and to the point. We only ask questions that are pertinent to the needs of your organization and that are essential to the assessment of impact. By keeping the client survey targeted on impact, we mitigate respondent fatigue and greatly reduce the likelihood of incomplete responses. As a result, our response rates are typically higher than the average.

  • Track improvements >>

    We facilitate year-over-year, peer-to-peer, and actual-to-targeted comparisons through our consistent and repeatable approach to impact assessment.

    Your assessment results have more impact when compared year-over-year, with the results of your peers, or against a target. This requires a methodology that is both granular in nature, and standardized. At TEN, while your survey is customized, our measurement methodology is standardized. As a consequence, our approach is designed to be consistent and to be used in a recurring fashion.

    This blend of consistency and granularity allows us to evaluate changes in the impact your organization has on your client companies over time, providing useful year-over-year comparisons to monitor improvements.

    Our assessments are designed to benchmark among innovation enablers. By asking standardized and specific questions, TEN is able to draw effective peer-to-peer comparisons and ultimately provide your organization with meaningful best practices to further enhance your performance management system.

  • Statistically sound >>

    Our analysis is based on the statistical relationships between your program offerings and improvements to your client companies’ performance.

    At TEN, when we say that using your services correlates to improvements in your client companies’ performance – we mean it. Our assessments are rooted in statistics, rather than conjecture, broad descriptions, or extrapolations. We use linear regressions to determine which of your program offerings relate to specific outcomes for your clients.

    This statistical rigor allows us to pinpoint which of your program offerings leads to the greatest return on investment (ROI). Armed with your program’s ROI, your organization will be able to tailor your offerings to best meet the needs of your clients and ultimately increase your economic impact.

  • Focused on you >>

    We know the innovation space; we’ve spent decades working with innovation enablers such as your organization and we’re now solely focused on helping you identify your impact.

    Impact assessments for innovation enablers are our sole focus. As a result, we aren’t shoehorning your organization into a general assessment methodology. Developed from decades of experience in the innovation space, our entire approach is designed to assess the impact of innovation enablers. Whether you’re a stakeholder looking to assess your ROI, a funder evaluating a program, or an enabler seeking funding, we’ve lived it and we’re here to help.


  • “We are very impressed by the clarity of results and the way TEN’s methodology naturally leads to meaningful conclusions.”

    Dr. Mario Thomas

    Former Senior Vice President, Ontario Centres of Excellence